| # |
ProdCat |
Brand |
Description |
Country |
Image |
| 1 |
Sauce |
Tabasco |
Hot sauce becomes
meteorites as God in Heaven eats it with pizza |
USA |
 |
| 2 |
Soup |
Campbell's |
Images of little
boy as he grows up boy drinks soup/ hits head
on archway |
New Zealand |
 |
| 3 |
|
Kellogg's Crunchy
Nut Corn Flakes |
Diff people think
of an excuse for being late to office & eat a
second helping of cereal at breakfast table |
New Zealand |
 |
| 4 |
Candy |
Venco Sweets |
Pretty young woman
runs upstairs to grab a bag of sweets from her
house |
Netherlands |
 |
| 5 |
Mint |
Smint |
Cop kisses driver
on lips after pulling him over |
USA |
 |
| 6 |
|
American Cheese |
Series of accidents
frame man as thief in neighbour's flat |
USA |
 |
| 7 |
|
President Camembert |
Young blonde woman
wears cheese as a necklace & her boyfriend attacks
her sexually in car |
Germany |
 |
| 8 |
Chocolate |
Mars Snickers |
Young man tries
to date old white-haired lady while helping her
cross the street |
USA |
 |
| 9 |
Chocolate |
Nestle Kit Kat |
Shop window assistant
trying to undo mannequin's bra |
UK |
 |
| 10 |
Fast Food |
McDonald's Big
Mac |
Young man licks
his fingers repeatedly to turn magazine page after
he sees an ad for a burger |
France |
 |
| 11 |
Alco Beer |
Budweiser Beer |
Man runs behind
truck because to rescue beer |
USA |
 |
| 12 |
Alco Beer |
Carling Beer |
Man ignores naked
woman, talking dog, sheep on stairs, demolition
ball thru home |
UK |
 |
| 13 |
Alco Beer |
Michelob Light |
Man at check-out
counter dumps items in bag |
USA |
 |
| 14 |
|
Moccona Mystigue |
Man at cafe slapped
& has water thrown on him by waiter in response
to messages sent to blonde customer at next table.
she send him a kiss after he order a coffee for
her |
Australia |
 |
| 15 |
Soft Drink |
Coca Cola / Coke |
Penelope Cruz
walks into bar & gulps down entire bottle & then
burps loudly |
USA |
 |
| 16 |
Fragrance |
Faberge Lynx |
Woman assistant
grabs racing cyclist at start of race |
UK |
 |
| 17 |
Deodorant |
Faberge Lynx |
Pretty brunette
stands cheek to cheek with young man in train
as though it is packed even though it is empty |
New Zealand |
 |
| 18 |
Make-up |
Shu Uemura |
Man takes BMW
thru multiple car washes, but lipstick marks don't
go away |
UK |
 |
| 19 |
Sanit Napkin |
Evax Tanga |
Sexy woman does
a handstand to show her panty |
Spain |
 |
| 20 |
Stress Relief |
Blackmores Executive
B Stress Formula |
Crab in water
tank in restaurant hides from waiters as they
pass tank |
Australia |
 |
| 21 |
Footwear |
Nike Shoes |
Spoof of horror
movie/ Blonde woman outruns man with chainsaw
from toilet thru woods |
USA |
 |
| 22 |
Watch |
Swatch Irony |
Lift operator
hurtles lift downwards at high speed/ Sexy girl
screams & dress files |
Italy |
 |
| 23 |
Jeans |
Levi's |
Launch / Blonde
woman removes jeans so that train runs over them
& cuts into frayed shorts |
USA |
 |
| 24 |
Jeans |
Levi's 569 |
Diff women in
apartment block destroy flats to call workman
to fix things |
USA |
 |
| 25 |
Jeans |
Just Jeans |
Promo / Images
of people's bottom's with swimsuits on beach |
Australia |
 |
| 26 |
|
Aristoc Tights |
Woman is upset
with man as subtitles appear over her face/ lover
explains features of stockings |
UK |
 |
| 27 |
Video Game |
Sony Playstation
/ Sony PlaystationN/AN/A |
Montage: Diff
people explain the double life they've lived/
maimed, fought, killed... |
UK |
 |
| 28 |
Video Game |
Nintendo Game
Boy / GameBoy / Nintendo Game BoyN/AN/A |
Young man pees
into trousers in toilet while he plays video game/
old attendant aghast |
UK |
 |
| 29 |
Video |
Sony IP7 Handycam
/ Sony IP7 Handycam |
Young man changes
neon signs at lonely roadside cafe |
UK |
 |
| 30 |
Dish Cleaner |
Svelto Washing
Up Liquid |
Pedestrian crossing
empty street stops each time he hears tires screeching/
intercut images of couple washing dishes & making
squeaky clean noises |
Italy |
 |
| 31 |
Fabric Care |
Cheer Fabric Conditioner |
Housewife reads
messages on family's clothes as she puts them
in for washing/ decides not to put in the conditioner
to save their clothes |
Canada |
 |
| 32 |
|
VW Lupo |
Man takes a few
left-over drops of petrol from pipe/ previous
customer irritated |
Germany |
 |
| 33 |
|
VW Beetle |
One beetle mounts
another on moonlit night/ jingle & typog: Born
Out Of Love |
Uruguay |
 |
| 34 |
|
VW Lupo |
Couple cross bridge
gingerly as though it's a huge truck/ Car Crossing
Bridge |
Holland |
 |
| 35 |
|
Porsche |
Suspicious wife
finds tel no in matchbox in man's suit/ calls
Porsche showroom |
USA |
 |
| 36 |
|
Jeep Grand Cherokee
Offroader |
Exec struggles
thru house & lift with huge rock & ties it front
of Jeep like carrot/ drives off |
USA |
 |
| 37 |
Car Vehicle |
Mini Rove |
Young curly haired
driver doesn't want to stop driving/ gives co-passenger
a bottle to pee in |
Germany |
 |
| 38 |
Car Vehicle |
Volkswagen Jetta |
Excited man gets
wife to come out to see auto window roll down
feature/ she slams door, goes back to paint toe
nails |
USA |
 |
| 39 |
Car Vehicle |
Audi Quattro |
VO of father &
son who create snowman on top of mountain |
Germany |
 |
| 40 |
Car Vehicle |
Skoda Superb |
New worker brings
prodn line to halt when he does not put the Skoda
emblem on new black cars/ he was trained on the
old white ones |
UK |
 |
| 41 |
Car Vehicle |
Audi A4 Avant |
Boy watches motorbike
in shop thru childhood/finally distracted by car |
Spain |
 |
| 42 |
Car Vehicle |
BMW M5 |
Rocket car driving
over flat desert/ filmed using camera mounted
on BMW |
S Africa |
 |
| 43 |
Car Vehicle |
BMW 3 Series /
BMW 3 Series |
Dog runs & hits
fishbowl after he sees blue car driving up winding
road towards house/ fishbowl breaks on floor/
VO explains rear wheel drive |
UK |
 |
| 44 |
Car Vehicle |
Peugeot 607 |
Reactions to car
driving past on road: man's fur on back of coat
rises, bald man spits & hisses at it like a snake,
Animal instincts |
France |
 |
| 45 |
Car Vehicle |
Volkswagen Passat |
Man comes back
to auto dealer to pay balance money / he suffers
guilty conscience & feels he has payed too little
for his car / typog: no, we havenÕt got the price
wrong |
UK |
 |
| 46 |
Car Vehicle |
Toyota Avalon
/ Toyota Avalon |
Man drives lazily
over autumn leaves thru pleasant roads/ hits mirrors
of parked carÕs wing mirrors/ owners watch |
New Zealand |
 |
| 47 |
Car Vehicle |
Renault |
Launch / Clothes
appear magically on model as designer draws them
on paper/ images run backwards of car manufacturing
& design process/ Jeans Paul Gaultier |
France |
 |
| 48 |
Car Vehicle |
Toyota Avalon |
One kid does not
make noise while playing with toy cars in sand
pit/ seen later sitting at back of car as VO whispers
the reason |
Australia |
 |
| 49 |
Lubricant |
Castrol |
ShopkeeperÕs sales
pitch to hippy in his language |
Australia |
 |
| 50 |
|
Exchange & Mart |
Launch / People
hold sign boards for ÒGolf SaleÓ |
UK |
 |
| 51 |
Truck |
GMC Truck |
Car bungee jumps
off the bridge/ demo of strength/ feature |
USA |
 |
| 52 |
Tyres |
Toyo |
Teenage couple
watch as cook in cafe hangs tyre to catch flies
which stick to it |
USA |
 |
| 53 |
Newspaper |
The Guardian |
Mouse eats huge
pile of newspapers & leaves shit behind/ typog/
digests news and produces shit |
UK |
 |
| 54 |
Airlines |
Virgin Atlantic
Upper Class |
Close-up of sexy
woman enticing viewer to come to bed/ surreal
images: clouds, smiling moon, zzzzz's/ typog:
Anna Friel spokesperson |
UK |
 |
| 55 |
|
Fotoprix |
Pretty blonde
wearing bra stands in front of mirror & then removes
photo to show smaller breasts |
Spain |
 |
| 56 |
Newspaper |
Financial Times |
Cabbie talks non-stop
with all customers except with girl reading the
FT |
UK |
 |
| 57 |
Newspaper |
The Times |
B&W historical
images of role of bananas in the world: supermarket,
Laurel & Hardy, sexist joke by executive to pretty
woman in office, bank robbery, military coup in
Guatemala |
UK |
 |
| 58 |
Retail |
Star Mart |
Mother tries to
give son a file during prison visit/ b&w |
New Zealand |
 |
| 59 |
Website |
Foxsports.com |
Close-up of feet/
man puts on babyÕs diapers and keeps it entertained
as he is hooked onto the website |
USA |
 |
| 60 |
Financial Services |
Jefferson Pilot
Financial |
Man wakes up with
alarm clock slowly fetches a baseball bat, & smashes
the clock/ Typog: financial freedom |
USA |
 |
| 61 |
Insur NonLife |
Gjensidige Noe
Insurance |
Commentator reports
on accident at car race where insurance rep provides
a replacement car & the driver continues racing
& takes a pit stop/ car spins out of control &
hits a barrier/ Indy Racer |
Norway |
 |
| 62 |
|
Ego |
Old man pretends
to ski as wife plucks chicken feathers & flies
them thru fan |
Poland |
 |
| 63 |
NBFC |
WestpacTrust |
Diff situations
of accidents: Young man waves red cloth to bull,
man trying to start boat motor as a huge ship
approaches, goat bites rock climber's rope, parachutist
hangin |
New Zealand |
 |
| 64 |
Comp Mach |
Compaq |
Animated bird
hunts thru city for worm/ VO: search engines 4
of 5 search engines use Compaq |
UK |
 |
| 65 |
Comp Software |
CA Computer Associates
Security Software |
The bald man tries
to enter password but can't find hair |
USA |
 |
| 66 |
Office Automation |
Hewlett Packard
Corporate |
A man sitting
in restaurant is tossed from his seat by a cursor
arrow, dragged outside into an alley & finally
thrown into a police car/ Friends look on as the
fight continues |
USA |
 |
| 67 |
Blood |
National Blood
Service |
Pedestrians on
busy city street ignore sign Ògive blood here
todayÓ they go on about their busy way/ typog:
No one is ever too busy to receive blood |
UK |
 |
| 68 |
Child Abuse |
NSPCC |
Eyes covered by
teddy bear.../ VO of kid beating & crying |
UK |
 |
| 69 |
Child Abuse |
NSPCC |
B&W images of
woman standing motionless in kitchen, child crying
& magnified audio noises |
UK |
 |
| 70 |
Public Health |
Truth Anti Smoking
Organisations |
VO explains Marlboro
hoardings taken down for the brief period that
the US president was in the country/ then they
put the hoardings up again/ Senegal smoking billboards |
USA |
 |
| 71 |
Children |
Caritas |
Image of new born
babies with name tags / one has itÕs hands tied
/ / New Born Babies |
Belgium |
 |
| 72 |
Mobile Serv |
Airtel |
Man delivers toilet
paper to woman on WC after receiving phone call |
Spain |
 |
| 73 |
Mobile Serv |
Bouygues Telecom |
Train thieves
break into safe using cellphone advice from old
expert sitting in jail |
France |
 |
| 74 |
Mobile Serv |
Hutchison Orange |
B&W images of
lion walking thru city traffic thru library to
pretty young woman shopping for lingerie/ she
changes her mind & buys a sexier one instead |
UK |
 |
| 75 |
|
Hotjobs |
Images of sperm
traveling up/ one penetrates & fertilizes egg/
music: "The ride of Valkyries" Richard Wagner |
Australia |
 |
| 76 |
Utilities |
Electrabel |
Little girl holds
star in her hand & moves back in room towards
incoming light so that the star's shadow appears
on top of her Christmas tree |
Belgium |
 |